How to build a WINNING Pharmacy
Article written by: Fiona Sartoretto Verna
“Pharmacies from hell, how to bring about change” is my first book and I can assure you I had never imagined writing one!
I am an architect and so I have spent a lot of time researching how to improve the use and perception of space in pharmacies. Today I find myself talking about strategic marketing.
It may seem like a paradox, but in actual fact marketing is just like architecture: “less is more” as stated by Ludwig Mies van der Rohe, one of the most famous architects in the world. The first secret in professional marketing in pharmacies is specialization.
In order to develop your pharmacy in the world of today, you will have to do less but do it better than before, you will have to be focused if you want to differentiate yourself from the competition.
Technology has changed both people and businesses. The moment has come to get in the game and step it up a level. There is no longer time for observation and knowledge gathering, it’s time to act.
The task at hand is not an easy one but I can assure you it is very stimulating. Having a winning company, having control over one’s business (and partly over one’s life) is one of the most satisfying things out there. If you manage to step onto this path with passion, you’ll find a new dawn awaiting and you’ll see how managing one or more pharmacies can still give you lots of satisfaction (and isn’t just what your dad told you to do!)
For years the pharmacists’ association has made sure that all pharmacies have ended up the same to guarantee peace and prosperity for pharmacy owners. Today your business has become weak and you have fallen into a profound immobility that is causing you to lose control of your business.
This book is also a collection of my articles from our blog www.farmaciavincente.it. I launched the blog a year ago with the aim to bring new energy and harmony during a moment of change and concern which is causing pharmacists to feel threatened.
“Replace the pharmacy’s blunt spears with new and unbeatable weapons! Introduce tried and tested rules from pioneers in the field!”.
It is with this spirit that I have decided to sort through all of the tips and tricks I have selfishly kept to myself until today and offer you a practical tool that you can immediately put to use.
No grand theories from so-called marketing experts from multinational companies or GDOs, just practical rules that you can start using straight away.
The experience I have gained over the past 12 years working with international pharmacy chain managers, the 20 years at Sartoretto Verna, the successes I’ve had with independent pharmacies who I have followed throughout their refurbishment, together with all of the studies I am carrying out with the world’s leading marketing experts, has enabled me to create a tailor-made strategy for pharmacies worldwide.
I’d like to share my strategy with you in this book so that you may successfully apply it, to get back your clients and profits and re-discover passion for your work.
Lastly, I have a confession to make…
I’ve been hearing the word pharmacy since I was a child, I imagine much like you. My grandfather and my father (who I dearly thank for all the support he has given me over the years), found the recipe for success by creating for just team of businessmen who were often pharmacy owners themselves, growing and innovating alongside them. Together with my sister Fiona and a team of fantastic architects and engineers, over the last 10 years I have taken my ideas to more than 28 countries across the world, contributing to the success of many businesses thanks to the “Italian Pharmacy Model”, which is still recognised today as the leading example to follow.
This is why I feel I owe it to pharmacies and to you, to help open a new chapter.
Like on any great adventure there are tough choices to be made and hard decisions to be taken as well as a host of obstacles along the way. You’ll hear about these and you’ll learn how to overcome them. I can assure you that there is a happy ending if you listen to your heart in addition to looking at the numbers.
“Develop your business by listening to people’s needs and making them feel good”
It may seem banal but believe me it works:
“If you are happy, your staff, your customers and your business will be too”
https://ramenskoebeton.ru/beton-v-ramenskom-rajone.html
It’s actually a great and useful piece of info. I am glad that you shared this useful information with us. Please keep us up to date like this. Thanks for sharing.
Usually I don’t read article on blogs, but I would like to say that this write-up very forced me to try and do so! Your writing style has been surprised me. Thanks, quite nice article.
AzQNwWXrtxbqjS
I have been absent for a while, but now I remember why I used to love this web site. Thank you, I’ll try and check back more frequently. How frequently you update your website?
I feel that is among the so much vital info for me. And i am glad studying your article. But want to remark on some normal issues, The web site taste is perfect, the articles is really excellent : D. Just right job, cheers
Keep working ,great job!
717483 544231I found your weblog on yahoo and can bookmark it currently. carry on the good function. 818938
Hiya, I am really glad I have found this info. Nowadays bloggers publish only about gossips and net and this is really irritating. A good site with exciting content, that is what I need. Thanks for keeping this web-site, I’ll be visiting it. Do you do newsletters? Can’t find it.
I was curious if you ever thought of changing the structure of your site? Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with it better. Youve got an awful lot of text for only having one or 2 images. Maybe you could space it out better?
Great remarkable issues here. I?¦m very satisfied to peer your post. Thanks a lot and i’m looking forward to touch you. Will you kindly drop me a mail?
I’ve been surfing online more than 3 hours as of late, but I never found any interesting article like yours. It is beautiful worth enough for me. In my opinion, if all web owners and bloggers made excellent content material as you probably did, the internet will probably be much more useful than ever before.
Very interesting subject , thankyou for posting.
What Is Puravive? Before we delve into the various facets of the supplement, let’s start with the most important
You actually make it seem so easy together with your presentation however I to find this matter to be really one thing that I believe I would by no means understand. It seems too complex and very huge for me. I’m looking forward to your subsequent submit, I will attempt to get the hang of it!
780005 297Fantastic internet site you got here! Please maintain updating, I will def read much more. Itll be in my bookmarks so far better update! 793536
Your home is valueble for me. Thanks!…
Saved as a favorite, I really like your blog!
Hello my family member! I want to say that this article is amazing, great written and include approximately all significant infos. I would like to peer extra posts like this.
Hmm it seems like your blog ate my first comment (it was super long) so I guess I’ll just sum it up what I had written and say, I’m thoroughly enjoying your blog. I as well am an aspiring blog writer but I’m still new to everything. Do you have any helpful hints for newbie blog writers? I’d certainly appreciate it.
FitSpresso: What Is It? FitSpresso is a natural weight loss aid that targets the root cause of excess body fat.
10035 8788Billiard is actually a game which is mostly played by the high class men and women 865946
You completed several good points there. I did a search on the theme and found nearly all persons will go along with with your blog.
I liked up to you will obtain performed proper here. The cartoon is tasteful, your authored material stylish. nonetheless, you command get bought an shakiness over that you would like be handing over the following. in poor health indubitably come more previously once more as exactly the same nearly very steadily inside case you protect this hike.
fantastic points altogether, you just won a logo new reader. What may you suggest about your publish that you just made some days in the past? Any sure?
Really clear website , regards for this post.
644657 689176I dugg some of you post as I thought they were really useful handy 333271
I’d must check with you here. Which is not one thing I often do! I get pleasure from studying a post that will make individuals think. Additionally, thanks for permitting me to remark!
Very great post. I simply stumbled upon your blog and wished to say that I have truly loved browsing your blog posts. In any case I will be subscribing for your feed and I’m hoping you write once more very soon!
great post, very informative. I wonder why the opposite experts of this sector do not understand this. You must proceed your writing. I’m sure, you have a great readers’ base already!
Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across. It extremely helps make reading your blog significantly easier.
Very interesting details you have noted, regards for putting up. “Without courage, wisdom bears no fruit.” by Baltasar Gracian.
Hi there! This post could not be written any better! Reading through this post reminds me of my previous room mate! He always kept talking about this. I will forward this page to him. Pretty sure he will have a good read. Many thanks for sharing!
Today, I went to the beachfront with my children. I found a sea shell and gave it to my 4 year old daughter and said “You can hear the ocean if you put this to your ear.” She placed the shell to her ear and screamed. There was a hermit crab inside and it pinched her ear. She never wants to go back! LoL I know this is entirely off topic but I had to tell someone!
I am not sure where you are getting your info, but great topic. I needs to spend some time learning much more or understanding more. Thanks for great information I was looking for this information for my mission.
I’ve recently started a website, the info you offer on this website has helped me tremendously. Thanks for all of your time & work.
336861 167886Hello! I just wish to give an enormous thumbs up for the good information you may have proper here on this post. I can be coming once more to your blog for a lot more soon. 879000
Thanks , I’ve recently been looking for info about this subject for a long time and yours is the best I’ve came upon so far. But, what in regards to the bottom line? Are you positive concerning the supply?
What is ProvaDent? In the dynamic landscape of dental care, innovation is key to improving patient experience and outcomes
You should take part in a contest for one of the best blogs on the web. I will recommend this site!
Thanks for the auspicious writeup. It actually used to be a leisure account it. Look complex to far added agreeable from you! However, how could we keep up a correspondence?
I am often to blogging and i really appreciate your content. The article has really peaks my interest. I am going to bookmark your site and keep checking for new information.
What Is FitSpresso? FitSpresso is a dietary supplement that is made to support healthy fat-burning in the body
Lovely just what I was searching for.Thanks to the author for taking his time on this one.
I am continually searching online for posts that can assist me. Thx!
Hello, you used to write magnificent, but the last several posts have been kinda boringK I miss your super writings. Past few posts are just a bit out of track! come on!
240245 475442Wohh exactly what I was looking for, appreciate it for posting . 258727
The next time I learn a blog, I hope that it doesnt disappoint me as a lot as this one. I imply, I know it was my choice to learn, however I truly thought youd have something attention-grabbing to say. All I hear is a bunch of whining about something that you may fix in case you werent too busy on the lookout for attention.
I do love the manner in which you have presented this particular concern plus it does indeed provide me personally a lot of fodder for consideration. Nevertheless, through what I have witnessed, I simply wish when the comments pile on that people continue to be on issue and in no way start upon a soap box regarding some other news of the day. All the same, thank you for this exceptional piece and though I do not really concur with this in totality, I respect the point of view.
I have recently started a site, the information you provide on this website has helped me tremendously. Thanks for all of your time & work.
My brother suggested I may like this web site. He used to be totally right. This submit actually made my day. You can not consider simply how so much time I had spent for this info! Thanks!
I just like the valuable information you supply in your articles. I’ll bookmark your blog and take a look at once more right here frequently. I’m moderately certain I will learn a lot of new stuff proper right here! Good luck for the next!
Utterly written content, Really enjoyed reading through.
It?¦s really a cool and useful piece of info. I?¦m glad that you shared this helpful information with us. Please keep us up to date like this. Thank you for sharing.
You completed several fine points there. I did a search on the issue and found a good number of folks will go along with with your blog.
I went over this website and I think you have a lot of good information, saved to favorites (:.
Nice read, I just passed this onto a colleague who was doing a little research on that. And he just bought me lunch as I found it for him smile So let me rephrase that: Thank you for lunch! “Life is a continual upgrade.” by J. Mark Wallace.
I am really loving the theme/design of your blog. Do you ever run into any web browser compatibility problems? A handful of my blog readers have complained about my site not working correctly in Explorer but looks great in Safari. Do you have any solutions to help fix this issue?
Hello my friend! I wish to say that this post is awesome, nice written and include almost all vital infos. I’d like to see more posts like this .
I was reading through some of your posts on this internet site and I believe this website is very informative ! Continue posting.
I want assembling useful information , this post has got me even more info! .
whoah this blog is fantastic i love studying your articles. Keep up the great paintings! You realize, a lot of persons are hunting round for this information, you could aid them greatly.
Yay google is my king assisted me to find this great website ! .
It’s really a nice and helpful piece of info. I am glad that you simply shared this helpful info with us. Please stay us informed like this. Thank you for sharing.
naturally like your website however you need to test the spelling on several of your posts. Several of them are rife with spelling issues and I find it very bothersome to inform the reality on the other hand I’ll definitely come back again.
Very wonderful visual appeal on this web site, I’d rate it 10 10.
I have been absent for a while, but now I remember why I used to love this blog. Thank you, I will try and check back more often. How frequently you update your website?
A person necessarily help to make critically articles I might state. That is the very first time I frequented your web page and up to now? I amazed with the research you made to create this particular submit amazing. Magnificent activity!
This web site is really a walk-by means of for the entire info you wished about this and didn’t know who to ask. Glimpse here, and also you’ll definitely discover it.
An impressive share, I just given this onto a colleague who was doing a little analysis on this. And he in fact bought me breakfast because I found it for him.. smile. So let me reword that: Thnx for the treat! But yeah Thnkx for spending the time to discuss this, I feel strongly about it and love reading more on this topic. If possible, as you become expertise, would you mind updating your blog with more details? It is highly helpful for me. Big thumb up for this blog post!
Hi my friend! I want to say that this post is awesome, great written and include almost all significant infos. I?¦d like to peer more posts like this .
It¦s really a cool and helpful piece of information. I am happy that you just shared this helpful info with us. Please keep us up to date like this. Thank you for sharing.
of course like your web site but you have to check the spelling on several of your posts. Many of them are rife with spelling problems and I find it very troublesome to tell the truth nevertheless I’ll certainly come back again.
Whats up very nice web site!! Guy .. Beautiful .. Superb .. I’ll bookmark your web site and take the feeds additionally?KI’m satisfied to seek out so many helpful info here within the publish, we want work out more strategies in this regard, thanks for sharing. . . . . .
I like this post, enjoyed this one appreciate it for posting. “We seldom attribute common sense except to those who agree with us.” by La Rochefoucauld.
What i do not realize is if truth be told how you’re no longer actually a lot more smartly-appreciated than you may be right now. You are very intelligent. You understand therefore significantly relating to this subject, made me in my view consider it from a lot of varied angles. Its like women and men aren’t fascinated unless it is something to do with Lady gaga! Your own stuffs nice. All the time handle it up!
I get pleasure from, lead to I found just what I used to be having a look for. You’ve ended my 4 day long hunt! God Bless you man. Have a great day. Bye
You are my inspiration , I possess few web logs and rarely run out from to brand.
game-nohu.com là nhà cái uy tín, nổi bật với các trò chơi slot đa dạng và dịch vụ khách hàng chuyên nghiệp.
Website: https://game-nohu.com/
Very good visual appeal on this website , I’d rate it 10 10.
Hiya very nice website!! Guy .. Excellent .. Wonderful .. I’ll bookmark your website and take the feeds additionally…I am happy to search out a lot of helpful information here in the put up, we want work out more strategies on this regard, thanks for sharing. . . . . .
W88 la mot trong nhung nen tang ca cuoc truc tuyen hang dau tai chau A, noi bat voi danh tieng vung chac va dich vu chat luong cao. nha cai W88 nhanh chong khang dinh vi the cua minh trong nganh cong nghiep ca cuoc nho vao su ket hop hoan hao giua cac tro choi ca cuoc the thao, casino truc tuyen, va tro choi slot da dang. https://w88vn.us/
Nha cai Fun88 co day du nen tang ca cuoc tren may tinh, mobile. la website dai dien chinh thuc tai thi truong Viet Nam voi vai tro cung cap nhung duong link truy cap, dang nhap, dang ky khong bi chan. Dong thoi trang chu Fun88 cung mang den nhung link tai app chinh thong thong qua https://fun88vn.us/
Sunwin la cong game truc tuyen hang dau Viet Nam, cung cap da dang tro choi va bao mat cao cap, dam bao trai nghiem an toan, chat luong. Website: https://01sunwin.com/
I have been reading out many of your articles and i can state clever stuff. I will definitely bookmark your blog.
It’s hard to find knowledgeable people on this topic, but you sound like you know what you’re talking about! Thanks
I like this website so much, bookmarked. “American soldiers must be turned into lambs and eating them is tolerated.” by Muammar Qaddafi.
Great post. I am facing a couple of these problems.
It’s a shame you don’t have a donate button! I’d without a doubt donate to this superb blog! I guess for now i’ll settle for bookmarking and adding your RSS feed to my Google account. I look forward to new updates and will talk about this blog with my Facebook group. Chat soon!
When I initially commented I clicked the “Notify me when new comments are added” checkbox and now each time a comment is added I get four emails with the same comment. Is there any way you can remove people from that service? Many thanks!
12bet la huyen thoai nha cai ca cuoc online uy tin so mot tai Viet Nam nam 2024. Duoc thanh lap vao 12/12/2007 tai Anh Quoc. 12 bet noi bat voi san pham Ca cuoc the thao, Casino online. website: https://taichinhvsetgroup.vn/
I have recently started a site, the information you offer on this site has helped me tremendously. Thanks for all of your time & work. “The more sand that has escaped from the hourglass of our life, the clearer we should see through it.” by Jean Paul.
Amazing blog! Is your theme custom made or did you download it from somewhere? A theme like yours with a few simple adjustements would really make my blog shine. Please let me know where you got your theme. Appreciate it
Great website. Lots of helpful information here. I’m sending it to some friends ans also sharing in delicious. And naturally, thank you to your sweat!
Great post. I used to be checking constantly this weblog and I am inspired! Very helpful information specially the final part 🙂 I maintain such info a lot. I used to be seeking this particular information for a very long time. Thank you and good luck.
It’s really a nice and useful piece of information. I am glad that you shared this helpful info with us. Please keep us up to date like this. Thank you for sharing.
Hey this is somewhat of off topic but I was wanting to know if blogs use WYSIWYG editors or if you have to manually code with HTML. I’m starting a blog soon but have no coding skills so I wanted to get advice from someone with experience. Any help would be enormously appreciated!
I liked as much as you will obtain performed proper here. The sketch is attractive, your authored subject matter stylish. however, you command get bought an edginess over that you wish be delivering the following. in poor health unquestionably come further beforehand again as precisely the similar nearly very steadily inside of case you shield this hike.
Hello There. I found your blog using msn. This is a very well written article. I’ll make sure to bookmark it and come back to read more of your useful info. Thanks for the post. I will certainly comeback.
I really enjoy looking at on this internet site, it has got superb content. “Dream no small dreams. They have no power to stir the souls of men.” by Victor Hugo.
I genuinely enjoy studying on this web site, it has superb posts. “When a man’s willing and eager, the gods join in.” by Aeschylus.
Well I definitely enjoyed studying it. This article procured by you is very effective for correct planning.
Have you ever considered publishing an e-book or guest authoring on other websites? I have a blog based on the same information you discuss and would really like to have you share some stories/information. I know my subscribers would enjoy your work. If you’re even remotely interested, feel free to shoot me an e-mail.
Thankyou for this post, I am a big big fan of this internet site would like to go on updated.
Hi, Neat post. There is a problem with your site in internet explorer, would test this… IE still is the market leader and a big portion of people will miss your fantastic writing because of this problem.
SuperBox offers state-of-the-art streaming devices designed to elevate home entertainment with their latest models, such as the SuperBox S6 Max and S5 Max. These devices provide exceptional features, including 6K Ultra HD resolution, WiFi-6 connectivity, and the Android 12 operating system, ensuring a premium and fluid viewing experience. Their sleek designs, integrated voice controls, and user-friendly interfaces make them highly appealing for tech-savvy consumers. With a focus on superior performance and reliable customer support, SuperBox presents itself as a comprehensive and innovative solution for modern digital entertainment.
https://mysuperboxtv.com/
Sunwin la cong game bai top 1 Viet Nam. Sun Win cung cap nhieu tro choi hot, do hoa sac net va nhung chuong trinh khuyen mai nhan code hap dan nhat thi truong. sunwinclub.asia
You made some nice points there. I looked on the internet for the topic and found most people will approve with your blog.
This actually answered my downside, thank you!
I just couldn’t depart your website prior to suggesting that I extremely enjoyed the standard information a person provide for your visitors? Is going to be back often to check up on new posts
Thanks for the auspicious writeup. It actually used to be a leisure account it. Look advanced to far brought agreeable from you! By the way, how could we keep up a correspondence?